OnPrintShop web to print solution wrapped up drupa 2012 with resounding success and a new high for web to print technology.
A first time participant at drupa, OnPrintShop presented web to print like never before. Whether you were a digital printer, litho press operator, or a design agency, OnPrintShop had something tailor-made for everybody. They exhibited their online designer studio with its latest additions of advanced PDF template engine and CorelDraw template engine. The visiting printers also showed great interest in their PDF-VT generator for variable data printing.
OnPrintShop successfully launched its online photo album and calendar solution at drupa. They also unveiled their mobile to print solution for the first time for drupa visitors. Live demo of these solutions were given by OnPrintShop’s senior team at drupa.
drupa has always promoted new innovations and concepts. OnPrintShop took advantage of this and introduced web to print consultancy for SME printers. They discussed the challenges of going online with traditional printers and offered consultancy on how to tackle them. They also shared marketing strategies and tips on how to optimize business in online model.
“We have always believed that we can grow only if our customers grow. So we launched web to print consultancy to help our customers boost their online business”, explains Naresh Bordia, VP Business Development, OnPrintShop-Radixweb.
drupa is also known as decision-makers’ trade fair due to the sheer number of partnership agreements that get signed. For OnPrintShop too B2B gained momentum as they shared their solution details and success stories with some of the biggest names in the industry. “We have initiated quite a few discussions for strategic alliances at drupa”, revealed Dharmesh Acharya, COO, OnPrintShop-Radixweb.
Web to print was one of the dominating themes at drupa 2012. So then how did OnPrintShop differentiate itself from its competitors? “Customizations”, stated Mr Bordia who went on to add, “We have a solution that can accommodate quite robust customizations. We can custom develop modules, features, and integrate third party tools in our solution.”
Now post event, the OnPrintShop team shall take forward the negotiations initiated at drupa and improve their solution using the learnings from the trade fair. OnPrintShop’s next outing shall be Graph Expo 2012, to be held at Chicago, USA from October 7-10, 2012. Visitors can pre-book their Graph Expo appointment at http://www.onprintshop.com/graphexpo.
drupa 2012 Snapshot
