Reimagining a SaaS Platform to Keep Pace with Innovation
A shift towards improved digital agility and added business value with a revamped SaaS application
Hello. I am Darshan, the Founder and CEO of a marketing and advertising agency based in Washington, the US. Radixweb helped us rebuild and modernize a SaaS platform for our online data and insights company. After an initial discovery phase, they collaborated on the development process and provided end-to-end guidance and recommendations.
Highlights
“They asked the right questions to give us the confidence to work with them.”
“They were very professional throughout the entire partnership.”
We were able to complete the project as planned and bring our platform to the desired goals and level.
Converging the Tracks with a Revamp Strategy
A Software as a Service platform serves as the central hub for acquiring new customers and boosting growth. Regardless of how successful a business is at the present, there is always a scope for improvement in terms of user experience and workflow optimization. Our client had the same vision when they reached out to Radixweb. Their goal was to modernize their legacy product to stay relevant and focused in a cutthroat industry by conducting regular research and changes.
Having had experience with other programming companies, I found Radixweb to be a breath of fresh air with their professionalism and focus to get things done.
Take a look at an extract of the conversating:
1. Please tell us about your company and your role there.
We have a marketing company providing customer and employee insights to different businesses to help them unlock the path to sales, engagement, and loyalty by knowing why customers do what they do and feel.
I am the founder and CEO.
2. What were your project requirements when you partnered with Radixweb?
We were looking for a software development partner who could quickly hit the ground running to understand our SaaS platform, including its concept, purpose, front-end, back-end, complexity, and functionalities so that they could help us recreate and modernize the platform. As all our business operations run on this site, we needed to do it very efficiently and proficiently.
3. What made you choose Radixweb among other development vendors?
I was recommended to Radixweb and evaluated three other potential companies. After my conversations with all of them, it became evident that Radixweb would be a good fit for our needs, timeline, and budget. The first thing which impressed me the most and made me work with them is that they understood the project and asked the right questions. That gave us the confidence to work with them.
4. Can you please describe the scope of the work?
They efficiently worked with our in-house team to quickly and fully understand the nitty-gritty of our .NET SaaS platform. From the very beginning of the project, they provided guidance and recommendations, communicated regularly, and provided weekly updates. They remained focused on the task at hand with a keen eye on the defined timeline and budget. It was a 5-person team composed of a Project Manager, Senior Developer, UX/UI Designer, and QA.
5. Are you happy with their project management style?
Yes, absolutely. As I mentioned before, they asked questions to fully understand the scope, timeline, and budget of the project at the very first consultation phase. They were professional the entire time and focused on moving forward to completing the project within the desired timeline and cost. We regularly communicated via email, Skype, and WhatsApp and if I had any type of query, the project manager was always there to assist.
They remained focused on the task at hand with a keen eye on our timeline and budget.
6. Can you share any measurable outcomes of the project on your business?
Although I don’t have any number to share the impact of this partnership on our business, I can say that we were able to complete the project as planned and bring our platform to the desired goals and level. We also feel now that they are a good partner for future enhancements and changes to the platform. We plan to continue working with them on this project and have already initiated some other projects with them.
7. What was the most impressive thing about Radixweb?
Having had experience with other development companies, I found Radixweb to be a breath of fresh air with their professionalism and focus to get things done. We had strong and direct communication throughout the collaboration and never felt any miscommunications or anything being lost in our partnership with them.
8. Are there any areas for improvement or something they could have done differently?
Not anything I can think of. The project went well overall, but we did need to spend some extra time with their QA team. We were able to resolve it and I don’t believe that would be an issue moving forward. They listened, responded, and resolved it proactively.
Final Thoughts of the Firm
The revamped SaaS platform transformed the way we used to work, with the new user identity and implemented tech stack representing the new perimeter. Utilizing the integration between complex functionalities and endpoint access management solutions to secure the SaaS platform, the project was duly completed leading to tangible business outcomes. I have already engaged with them on other projects and recommended them to others as well.
Darshan intends to maintain this partnership for as long as both parties are in operation. Radixweb has been the firm’s long-term SaaS product development and modernization partner, meeting their needs at every stage. The Radixweb team received a 5-star rating from the company in every category due to such a successful and profitable offshore engagement.